FC Bayern Munich has been working closely with the computer and video game manufacturer Konami for three years. As the German football croesus announced on Wednesday, the cooperation is now to be extended further.
On his club homepage FC Bayern announced that the so-called “platinum partnership” between the club and the company from Japan will be continued in the long term.
“The partnership with Konami is of great importance to us because this market is booming and is particularly popular with young fans. We love football and this cooperation offers the ideal opportunity to virtually play the game with our fans around the world play and connect everyone in this way,” said Andreas Jung, Marketing Director at FC Bayern, on the decision of the German soccer champions to continue to partner with the games manufacturer from Tokyo.
In contrast to many other top international clubs, FC Bayern grants its partner Konami the exclusive right to be able to reproduce “lifelike” current players and legends of the club for the company’s “eFootball” series (previously “Pro Evolution Soccer”).
Konami boss still sees “many possibilities” with FC Bayern
Many of Bayern’s other competitors have inked a similar deal with Konami’s main competitor, video game maker EA Sports.
Naoki Morita, Konami’s European President, was also delighted with the extension of the cooperation agreement with the German record champions: “The cooperation with one of the largest football clubs in the world offers Konami and the club many opportunities time in which the club has won many titles, including the European premier class in 2020. We can hardly wait to continue producing many exciting and exciting activities with FC Bayern for the fans in the years to come.”
This year’s top event of the online video game “eFootball”, the Championship Pro, Incidentally, FC Bayern and its eSports team finished in second place behind AS Monaco.